There are many reasons to think designing a website is an easy process. With the amount of software programs out there and with the number of free templates, it might seem like anyone can create a website. There are, however, many guidelines in the process of web design that not all templates include.
Here’s a list of some of the key design aspects needed to make an effective, functional and appealing design. No matter what you use for a design, whether it be a free template or building from scratch, including these simple design tips can go a long way to achieving the best possible website design.
The first tip seems to be one of the most important in designing websites today: You need to make the site more usable for the people using mobile devices. The idea here is to increase the hit area on links for easier navigation on touch-screen phones. By increasing the padding of the links it’ll make it more accessible to touch the link you want to go to through your phone for better mapping.
Other web design keys to creating a quality design:
1) Make sure images and bad code do not slow down load and response time. This can cause problems with the effectiveness of your website. People are usually impatient when it comes to view websites, so slow load time is a very bad thing to have. It can also hurt in overall exposure of your website; a site with bad source code will not rank highly on search engines.
2) Bulky Flash Designs - We all know that Flash makes a site stand out and look more appealing than just plan images and text. The problem with Flash on many websites is the usefulness of the Flash. Most designers incorporate Flash design but forget to make it user compatible. This might make the site look good, but it weakens the usability.
3) Typography is a major key in design, more important than most people realize. There are three things to keep in mind.
- a) The website tagline explains what the company does and what makes it unique among competitors. Your tagline should communicate your site purpose within the crucial first 10 seconds.
- b) Split content and make it easy to read. First, content can not be too long on the pages. If it is not said in the first two paragraphs, then it will not be understood. Also, when writing content about whatever your business is doing, it should make sense to the common educated person. Use simple words and simple ideas.
- c) Size matters. Make the font size easy for all screens and people with all eye sights. There are design tools to make the size of the text expandable, but to play it safe, text should be no smaller than 12pt in content. The optimal level should be 14-16pt. Take into consideration that your view is someone in there 40’s with the requirements of reading glasses to view things up close. This should make it easy to determine size and color of the text.
These are just a few tips for when you’re beginning to make your own websites. The rules get more complex as you dive deeper into the web design world, but don’t worry, the information is out there to help you at every part of the journey.
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